Creating a neutral background for press showcases

Lees Associates were commissioned to work on the new Reception and Press Showroom for the Arcadia Group, consisting of many of Britain’s most successful high street brands, including Topshop, Miss Selfridge and Dorothy Perkins.

The design brief was to create a fashionable and efficient space that would provide a clean, modern and neutral background that would facilitate the showcasing of designers’ and suppliers’ product presentations to the sales team and fashion media.